Pocket Sized Pep Talks

The Truth Behind Sales Scripts

Episode Summary

To use sales scripts or not use sales scripts - that certainly seems to be the question. The answer isn’t quite as cut and dry as you might think. In this episode I’ll show you both the pros and cons of this controversial approach to selling.

Episode Notes

In this Pocket Sized Pep Talk, we'll look at one of the oldest techniques used to help salespeople sell; sales scripts.  Specifically, we'll look at:

• Why salespeople avoid this form of sales aids
• The mistake sales managers make when using these sales aids
• How sales scripts are truly meant to be used
• The challenging negative perception that sales scripts carry with them